Established in 1938, the San Diego Chicken Pie Shop is a fan favorite here in San Diego. SDCPC presented with a framed photo (showcasing their original storefront neon signage) and asked if we could create a logo based off of that concept.
Since the photo composition was at an angle this project was a bit more involved than a standard vectorization. The finished product was 100% custom/hand-drawn lettering. It was a pleasure to bring such a vintage & classic mark back to life!
