Are you interested in logo design services for your business? New York logo designers can help take your ideas and create a custom logo that captures your brand’s unique spirit. Sometimes the cityscape of New York can even make an appearance in your design if the city is an integral part of your business. Ideally, your logo should always inspire potential customers and clients to learn more.
New York Logo Design
A premium business logo design is the backbone of every graphic branding identity
I Love New York Logo
The “I Love New York” logo is one of the classic logos that has been around for decades. The logo was created in 1977 specifically to promote New York City and the state of New York as a cool, interesting place to visit. Now, this is one of the most popular logos in existence. It has been copied around the world with a variety of cities using the same layout/concept for their hometown.
One of the reasons this logo became so popular is the simplicity. It’s an image that tells you exactly what it stands for — that the user loves New York. The catchy typeface and big heart instantly resonated with people. The logo was inherently designed for products and merchandise, so it’s no surprise that it did extremely well on t-shirts, mugs, keychains, hats, and endless other apparel/items.
So why was this logo used? New York was going through a difficult time with tourism in the 1970’s. There was a lot of negative media attention talking about the crime rates in New York and tourists were staying away. The logo was used to help revitalize New York and bring tourism back. The logo was used in numerous marketing campaigns and continues to be used today.
Made in NY Logo
The Made in NY logo is a celebration of New York’s foray into the entertainment industry and the media industry. The logo was created to act as a “stamp” of approval that could be used on local New York entertainer/entertainment productions as well as media productions. There is a format for filling out an application specifically to use the Made in NY logo design. The logo was designed to be used by all those interested and to help boost overall pride that creators have in the city of New York.
Similar to the I Love New York logo, this design works because of its simplicity. It’s created in a modern aesthetic with a clean typeface using simple lines. The message of the logo is easy to understand and when used, people can instantly grasp that the media or entertainment piece was “made in New York” as the logo states. The design itself has also been used in merchandising by the city with plenty of apparel options being sold online. The design was successful in helping support the NYC Mayor’s Office of Film, Theatre, and Broadcasting to ensure media and entertainment outlets are supported throughout NYC.
Made in NY Logo
The Made in NY logo is a celebration of New York’s foray into the entertainment industry and the media industry. The logo was created to act as a “stamp” of approval that could be used on local New York entertainer/entertainment productions as well as media productions. There is a format for filling out an application specifically to use the Made in NY logo design. The logo was designed to be used by all those interested and to help boost overall pride that creators have in the city of New York.
Similar to the I Love New York logo, this design works because of its simplicity. It’s created in a modern aesthetic with a clean typeface using simple lines. The message of the logo is easy to understand and when used, people can instantly grasp that the media or entertainment piece was “made in New York” as the logo states. The design itself has also been used in merchandising by the city with plenty of apparel options being sold online. The design was successful in helping support the NYC Mayor’s Office of Film, Theatre, and Broadcasting to ensure media and entertainment outlets are supported throughout NYC.
Why Do Logo Design Services Matter?
Logos are one of the first things that people see when they look at your brand. Logos jump out from any page, brochure, banner, signage, flyer, business card, website, billboard, or any other media they are featured on. They are on all of your marketing materials. They will likely end up on merchandise as well.
Your logo helps show clients that you take your job seriously. It helps avoid the concern that you are just some fly by night company. It’s also the first opportunity that you have to draw in clients. You want a logo design that represents your brand accurately and effectively.
Potential customers typically undergo a very short amount of time where they look at your marketing materials, social media ad, or website. Your logo can help them make the decision to stick around and explore further, so it needs to tell them who you are as a brand. This is why logo design services matter because they are the first representation of your brand that potential customers experience.
How to Choose Your New York Logo Designer
As a brand, you want to have a logo that successfully represents your business. It needs to convey your story and brand identity to potential consumers. Before you meet with a designer, you should have a strong idea of who you are as a company. At the very least, what sort of qualities/characteristics do you stand for? Once you have a strong brand identity, you can connect with a designer who can craft a design that captures the essence of who you are and the type of experience you provide.
It’s important to choose a logo designer who has a strong portfolio of work that you vibe with. They should showcase projects that are visually interesting and creative. They should include numerous examples that offer original ideas. They should achieve their goals without a bunch of extraneous bells and whistles. A portfolio that is full of designs (that are easy to understand), means that the designer has a formula that works. You want your logo designer to take the time to understand your brand so they can craft a custom logo that fits.
If you’re interested in learning more or talking to a professional, we’d love to help. At Logo Coast, we take our job seriously. We want you to have the best possible experience during the branding process and we want you to walk away with a logo that you absolutely love. Your logo should thoroughly convey your attitude/professionalism and share your most valuable attributes. Together we can make that happen.
